Oh Lord it's hard to be humble
Over 2,000 years ago, Pharisees put on an exceptional religious show. I mean, the mere theatrics involved must have qualified some of those priests for an Oscar AND an Emmy award.
Jesus must have been awestruck as well (but not in a good way):
"Two men went up into the temple to pray; the one a Pharisee, and the other a publican.
The Pharisee stood and prayed thus with himself, God, I thank thee, that I am not as other men are, extortioners, unjust, adulterers, or even as this publican.
I fast twice in the week, I give tithes of all that I possess.
And the publican, standing afar off, would not lift up so much as his eyes unto heaven, but smote upon his breast, saying, God be merciful to me a sinner.
I tell you, this man went down to his house justified rather than the other: for every one that exalteth himself shall be abased; and he that humbleth himself shall be exalted." 
The Pharisees were doing the right things, but for the wrong reasons.
I find it likely that in this parable, Jesus was not necessarily comparing the deeds of the two men, but the attitudes of their heart. One came to the temple to pray and be seen of others. The other came to pray and do good by stealth.
Jesus never criticized the Pharisees for their acts of piety. He took them to task because their acts of private devotion had become, for them, nothing more than public displays of religiosity.
People are no different today. They often use things like giving, prayer and fasting as public displays of devotion.
We have two choices in life: Let people know of the good we've done, or do it anonymously:
"Take heed that ye do not your alms before men, to be seen of them: otherwise ye have no reward of your Father which is in heaven.
Therefore when thou doest thine alms, do not sound a trumpet before thee, as the hypocrites do in the synagogues and in the streets, that they may have glory of men. Verily I say unto you, They have their reward.
But when thou doest alms, let not thy left hand know what thy right hand doeth:
That thine alms may be in secret: and thy Father which seeth in secret himself shall reward thee openly." 
Then again, we're also told "Let your light so shine before men, that they may see your good works, and glorify your Father which is in heaven.” 
How can we reconcile “Let your light so shine”  and “Take heed that ye do not your alms before men, to be seen of them” ?
These two texts do not target at the act of service or sacrifice itself, but instead, spotlight the results of those acts.
In other words, the question is not whether the act should be publicly known or not, but instead, who is glorified?
In Matthew 5:16, the result is glory to the Father. In Matthew 6:2, the men giving alms robbed the Father of his rightful glory. Instead they (the men) were glorified:
Whatever we do -- whether we do it publicly or in secret -- it should bring glory to the Father. We should never rob the Father of his rightful glory.
Years ago, Serena Williams won the Wimbledon Tennis Tournament for the first time. She was asked by a reporter if she was bothered by the English tennis fans rooting against her. She replied, “No. I understand. I’m not British. What’s more, there have been people rooting against me all my life. Besides, my dad was sitting in those stands, and I knew he was rooting for me. And I wanted to please him. That’s all that matters to me.”
“You get your reward when you get the praise of men. His teaching was to do good by stealth, that it might not be known, and that men might not get honor from their fellow men.” 
“He smiles upon us as we offer these heartfelt acts of compassion, especially acts that are unseen and unnoticed by others.” 
“Let not any man publish his own righteousness, for others can see that for him” 
Pastor John Ortberg once facetiously said, “I know I’m supposed to be humble, but what if no one notices?”
I like Eugene Peterson’s paraphrase of this passage in The Message: “Be especially careful when you are trying to be good so that you don’t make a performance out of it. It might be good theater, but the God who made you won’t be applauding.”
Yeah for Us!!!
Perhaps much of this inclination to let our good works be seen of men stems from the culture we're part of.
Which takes me to the email I received the other day. As you can see, the church is doing some pretty good deeds in 57 countries. 
This isn't the first time the church has publicly publicized its humanitarian relief efforts:
- It donated $10 million to construct housing for homeless in Salt Lake City.
- It donated $5.5 million to COVID-19 relief efforts across the United States.
- It donated funds to help the Red Cross get new emergency response vehicles.
- It donated $10,000 to Wetumpka AL (Montgomery AFB) disaster relief.
- It provided over $120,000 in assistance to victims of a volcano eruption in the Philippines.
- It helped with volcano relief efforts at a collection center in Guatemala City.
- It sent 79 pallets -- loaded with 220,000 particulate respirator masks, more than 6,500 pairs of protective hospital coveralls and 870 pairs of protective goggles -- to Shanghai, China.
- Here's Sister Sharon Eubank, First Counselor in the General Relief Society Presidency, presenting a grant from the Church to the Reverend Monsignor J. Brian Bransfield, general secretary of the United States Conference of Catholic Bishops, on May 14, 2019. The grant will be used to assist refugee resettlement efforts in the United States. Again, a real PR coup!!!! (The picture of her was taken two months after Pres. Nelson "embraced" "His Holiness," Pope Francis).
- The church is so good at giving, it even got an award for it!
- The church donated nearly $2 million to Lebanon after the big explosion.
In fact, the church’s 2018 annual report shows it assisted with 2,885 projects in 141 countries. And in April 2020, the church announced that it had provided over $2.3 billion [$67.6 million annually] in assistance, including cash, commodities and in-kind donations in 197 countries and territories between 1985 and 2019 (34 years). 
I believe the church could have anonymously performed these humanitarian efforts while maintaining its overall anonymity.
"But how would their light so shine," you ask?
Because God would have rewarded the church openly.
Who knows? "How" doesn't matter. What does matter is that in attributing the glory to whom it rightfully belongs (which is what Jesus constantly did), God would have rewarded the church. Light would have surely accompanied it. For example, those who donate or assist others anonymously are doing so while accompanied with the light of Christ. This causes the donor to shine Christ's light, so their countenance is brighter as well.
When we put God first, and give glory to Him and not ourselves, we cannot help but emanate greater light.
Based on the aforementioned facts, I have the following questions:
- When Jesus was alive, to whom did he credit for all good things?
- Would he expect his disciples, his leaders, his church to do the same?
- Where, in all this publicity and these news releases, is glory given to the Father?
- Where is the seriousness true disciples of Jesus Christ take to ensure their left hand (the publicists) didn't know what their right hand (humanitarian efforts) were doing?
- Why didn't the church discourage its members from bragging about their good works on social media?
- Would Jesus be happy with all of this self-promotion?
- If not, then why was it allowed and even encouraged?
"For do I now persuade men, or God?
or do I seek to please men?
for if I yet pleased men,
I should not be the servant of Christ." 
CHECK THE COMMENTS BY LATTER-DAY
TRUTHS BELOW FOR UPDATES TO THIS POST
1 Luke 18:10-14
2 Matthew 6:1-4
3 Mathew 5:14-16
4 Elder George Q Cannon, JD 20:90b
5 Elder Dieter F Uchtdorf, April 2017 General Conference
6 Joseph Smith, TPJS p. 194; December 19, 1841; DHC 4:478-479
9 Galatians 4:10